FSW Markets
Real-time market intelligence & data strategy
The Fashion Strategy Weekly Markets service (FSW Markets) delivers real-time insights tailored specifically for the luxury industry. By tracking key economic indicators, consumer sentiment, and global market shifts, we provide an exclusive view into the cyclical and structural trends shaping luxury consumer behavior and purchasing power. FSW Markets produces forecasts for the industry using our own structural, econometric forecasting model as well as select machine learning algorithms. We also prepare our own All Luxury stock market index to give a clear picture on major industry market movements.
What lies ahead for luxury in 2025?
As was widely anticipated a year ago, the retail luxury industry saw the end of the post-pandemic supercycle in 2024. Despite reasonable global economic growth and positive “wealth effect” contributions from generally good global equity market performance, luxury...
To what extent is China pulling down the luxury industry?
Luxury is set for its worst sales performance in the last 15 years apart from the pandemic-hit 2020. Yet, the downturn has not been universal, and some brands have continued to perform well, especially those that have continued to succeed in China despite the...
Luxury assets have one of their best weeks of the year
Luxury assets had one of their best weeks of the year during December 13-20. The FSW Markets Market All Luxury Index closed up almost six percent. Gainers heavily outweighed losers as 13 of the index’s 18 constituents had positive simple returns during the...
A Look at Brunello Cucinelli
In this week's Fashion Strategy Weekly, we analyze Brunello Cucinelli's content strategy after the recent launch of its holiday campaign and considers what the brand's approach to content suggests about the future of luxury experience. With much of the luxury industry...
Luxury Suffers Another Poor Week with Some Exceptions
Luxury equities had another tough go around last week. The FSW Markets All Luxury Index was down 4.3 percent. This was just over 2 points lower than returns for the S&P 500 and the CAC 40. There was quite a bit of diversity among top luxury names, however, and the...
LVMH Market Share Ticks Down in 2024
As we are in the process of updating our year-end and 2025 luxury industry sales and stock price forecasts, we updated our figure on the level of industry concentration. As the below line plot illustrates, LVMH's share of industry sales has, so far, ticked down...
What Did the Jul-Sep Earnings Reports Teach Us About the Luxury Slowdown?
With a few exceptions, we have come to the end of the latest luxury earnings season, and it was not all doom and gloom. As the bar chart below displays, Prada and Hermès recorded strong double-digit revenue growth (blue bar) that exceeded market expectations (red dot)...
Luxury Asset Have Performed Poorly This Year
The Q3 premium market earnings have been a bit of a mixed bag as we have been reporting over the past two weeks. To take another cut, let's look at the year-to-date returns for a wide variety of global asset classes and compare with them with our FSW Markets All...
Introducing the FSW Markets Instagram Shoppability Index
The FSW Markets team created an index of Instagram content shoppability with a select range of luxury brands to evaluate which brands use Instagram’s built-in shopping features and functionality. The “mostly shoppable” category is a signal of customer-centric,...
Luxury Among the Worst Performing Sectors this Week
It was a generally turbulent week for global markets with most major indices closing down. The S&P 500 was down 1.4%, the FTSE 100 down 0.9%, and the Nikkei 225 was flat on the week. The CBOE Volatility Index, which many call the market’s “fear gauge” ticked up 12...